Photographer Carlos Cruz brings an outsider's fresh, objective perspective to the photo shoot process, along with a sharp eye for detail, and strong technical skills. As with all technology, the medium of photography is ever changing, and photographers must constantly evolve and adapt--Carlos Cruz is a master of this.

Carlos' passion for photography emerged in 1989, while he was working for the Department of Defense and attached to the US Navy. In his free time, he had the opportunity to shoot commercial and stock images in the most exotic of locations such as Hawaii, Guam, Okinawa and mainland Japan, Hong Kong, Thailand, Pago Pago, Australia, Singapore, the United Arab Emirates, and US cities including New York, Miami, and Los Angeles, capturing for a moment, the essence and energies of their People, Landscapes, and Architecture.

In addition to Fashion And Commercial Photography, Carlos provides consultation services to a wide variety of Businesses, Organizations, and to the Arts/Entertainment industry on presentation and marketing--how to reach their target audience.